Edward Goucher Abelia - Main Image

Edward Goucher Abelia

Abelia × grandiflora ‘Edward Goucher’
$16.75
A semi-evergreen shrub with soft lilac flowers and glossy foliage. Grows 4 feet in height and width. Ideal for borders, hedges, and ornamental landscaping. The Edward Goucher Abelia thrives in USDA zones 6 through 9 and is both drought-tolerant and pollinator-friendly.
1. Choose a Purchase Option
$16.75
Find me at the farm: Greenhouse

Local DFW Delivery Only

Minimum quantity is 1, maximum is 999

Product Details

Edward Goucher Abelia

Abelia × grandiflora ‘Edward Goucher’

Edward Goucher Abelia is a graceful semi-evergreen shrub prized for its arching branches and abundance of delicate lilac flowers. It grows 4 feet in both height and width, forming a rounded shape that works beautifully in borders, foundation plantings, or as a low hedge. Its blooms appear from summer through fall, attracting pollinators and providing seasonal interest

  • Semi-evergreen shrub
  • Moderate growth rate with a naturally rounded, arching habit
  • Soft lilac flowers from summer through fall
  • Excellent choice for landscapes, borders, or even as a hedge
  • Attracts pollinators

Edward Goucher Abelia prefers full sun to partial shade and well-drained soil. Once it matures, it’s tolerant to  heat and short periods of drought. Hardy in USDA zones 6 through 9, it’s a great choice for Texas landscapes. To keep this plant's beauty lasting, trim as necessary. This will help encourage new growth and maintain its shape.


Once established, Edward Goucher Abelia delivers long-lasting beauty with minimal effort. Here’s everything you need to know to help it thrive:

  • Watering: Water deeply during the first few growing seasons to establish a strong, resilient root system. Mature plants handle dry periods well, though consistent moisture supports fuller growth and more abundant flowering. 
  • Pruning: Prune in late winter or early spring to remove older wood and maintain a balanced, flowing shape. Edward Goucher responds well to renewal pruning, quickly producing fresh growth that carries flowers.
  • Fertilizing: Apply a balanced, slow-release fertilizer in early spring to support steady growth and flower production. Occasional compost topdressing improves soil structure and overall plant health.
  • Mulching: Maintain a 2-3 inch mulch layer around the root zone to conserve moisture and suppress weeds. Keep mulch pulled back from the stems to prevent moisture-related issues.
  • Winter Care: Edward Goucher performs reliably through Texas winters, though light leaf drop or tip dieback may occur during colder spells. Any winter damage can be cleaned up in early spring, with new growth filling in quickly.

Edward Goucher Abelia is generally problem-free, though minor issues may occasionally appear:

  • Leaf Spot: Brown or dark spotting may occur during extended wet conditions. Improving airflow and removing affected foliage helps prevent recurrence.
  • Aphids: Curled new growth or sticky residue may indicate aphid activity. A strong water spray or insecticidal soap typically resolves the issue.
  • Scale Insects: Small raised bumps on stems or leaves signal scale presence. Dormant-season horticultural oil effectively reduces populations.
  • Powdery Mildew: A light white coating may appear in crowded plantings. Thinning surrounding vegetation improves airflow and limits outbreaks.
  • Twig Dieback: Minor dieback may follow winter cold snaps. Prune back to healthy wood in early spring to restore form.
  • Chlorosis: Yellowing leaves with green veins suggest nutrient imbalance. Light fertilization or soil amendment corrects the problem.

Edward Goucher Abelia commonly lives 20-30 years in well-maintained landscapes. Its durability makes it a reliable long-term shrub for borders and foundation plantings.

It grows at a moderate pace, filling in steadily without becoming unruly. Most plants reach a mature, graceful form within 3 to 4 growing seasons.

Yes - its lavender-pink flowers are highly attractive to bees, butterflies, and other beneficial insects. The long flowering window makes it especially valuable in pollinator-friendly gardens.

It is generally avoided by deer and rabbits due to its aromatic foliage. Browsing issues are uncommon even in areas with moderate wildlife pressure.

It fits beautifully in mixed shrub borders, cottage gardens, pollinator landscapes, foundation plantings, and naturalistic designs. Its soft arching habit adds movement and elegance to planting compositions.

Ornamental grasses, salvias, lantana, coneflowers, nandina, loropetalum, and evergreen shrubs complement its flower color and flowing form. These pairings provide contrast and extended seasonal interest.

Yes - its blooms carry a noticeable, sweet fragrance that is stronger than many other abelia varieties. The scent is especially pleasant near walkways and seating areas.

It transplants easily when moved in spring or fall and typically rebounds quickly. With consistent moisture after planting, establishment is smooth and reliable.

It adapts well to large containers, particularly during its early years. Container planting allows its flowers and fragrance to be enjoyed up close.

Its soft lavender-pink flowers, stronger fragrance, and elegant arching habit distinguish it from many other cultivars. Few abelias combine floral color, scent, and easy care as effectively.

Special Features

Beautiful Lavender-Pink Flowers
Compact and Manageable
Adaptable and Low-Maintenance
Leaf Retention:Semi-Evergreen
Scientific Name:Abelia × grandiflora ‘Edward Goucher’
Sun Needs:Full Sun or Partial shade
Maturity:4' H x 4' W
Leaf Color:Soft lilac flowers from summer through fall, with lush green foliage transitioning to brilliant gold and crimson in fall.
Flower Color:Purple
Bloom Times:Summer & Fall

You might also like

Glossy Abelia

Glossy Abelia

Maturity: 6' H x 6' W

$26.25
Canyon Creek Abelia

Canyon Creek Abelia

Maturity: 3' H x 3' W

$34.25
Kaleidoscope Abelia

Kaleidoscope Abelia

Maturity: 2' H x 3' W

$25.75
Peach Perfection Abelia

Peach Perfection Abelia

Maturity: 3' H x 2' W

$33.50
Radiance Abelia

Radiance Abelia

Maturity: 3' H x 3' W

$34.00
Rose Creek Abelia

Rose Creek Abelia

Maturity: 2' H x 3' W

$22.50
Suntastic Pink Abelia

Suntastic Pink Abelia

Maturity: 2' H x 3' W

$26.75
Tres Amigos Abelia

Tres Amigos Abelia

Maturity: 2' H x 3' W

$41.00
Twist of Lime Abelia

Twist of Lime Abelia

Maturity: 4' H x 4' W

$34.25
Twist of Orange Abelia

Twist of Orange Abelia

Maturity: 4' H x 4' W

$37.25
Variegated Privet Ligustrum

Variegated Privet Ligustrum

Maturity: 6' H x 6' W

$26.00
Encore Azalea Autumn Lilac

Encore Azalea Autumn Lilac

Maturity: 3' H x 3.5' W

$32.00
Encore Azalea Autumn Royalty

Encore Azalea Autumn Royalty

Maturity: 4' H x 4' W

$32.75
Frost Proof Gardenia

Frost Proof Gardenia

Maturity: 3' H x 3' W

$18.50 - $51.00

Compare Similar Plants

Edward Goucher Abelia
Edward Goucher Abelia

This plant

Scientific NameAbelia × grandiflora ‘Edward Goucher’Abelia × grandiflora
Size at Maturity4' H x 4' W6' H x 6' W
Leaf RetentionSemi-EvergreenSemi-Evergreen
Flower ColorPurpleWhite
Bloom TimesSummer & FallSummer & Fall
Sizes Available3 Gal3 Gal
Guarantee Stamp

Our 1-Year Planting Guarantee

We take pride in our plants and installation services. If any plants or trees installed by Treeland fail to thrive within the first year, we'll provide a replacement credit in accordance with our guarantee program.

Learn More About Our Guarantee

Frequently asked questions

Have questions about our products or services? Check out our FAQ section to find answers to common queries.

Need further assistance?

We provide three convenient ordering options for you:
  1. Visit our farm in person, tag your trees, and fill out an order form on site.
  2. Order online through our inventory page.
  3. Call us, and our sales staff will take your order over the phone.

For trees and plants 15 gallon and larger, we’re happy to hold your order or schedule delivery up to 30 days out so you can plan ahead with ease. For plants smaller than 15 gallon, we can hold them for 24 hours.

If any plants or trees installed by Treeland fail to thrive within the first year, we'll provide a replacement credit in accordance with our guarantee program. View our guarantee policy.

We offer tree removal services for trees up to 6" in diameter at the base. The tree removal must be in the location of the tree to be removed, and we only offer small quantities of removals. Each request will be reviewed individually, and customers are required to email a photo of the tree to our office for approval after placing an order.