Guaranteed Lowest Price Survey

Survey Conducted March 2007

Treeland’s focus is to simplify our customers’ shopping experience and to accomplish this we have provided a guaranteed lowest price survey. This survey compares Treeland’s price of a 45 Gallon Shumard Red Oak (3.0"), which includes delivery, planting and one year guarantee, to other retail nurseries around the Dallas metroplex. The second table enables customers to properly compare the relationship between tree prices and trunk width.

45 Gallon Shumard Red Oak (3.0")
Type of Retailer	City	Our Price	Their Price
Nursery	Frisco	$295	$545
Nursery	Rowlett	$295	$624
Nursery	Allen	$295	$550
Nursery	Sherman / Denison	$295	$569
Nursery	Denton	$295	$450
Nursery	Lewisville	$295	$595
Nursery	Flower Mound	$295	$699
Nursery	Garland	$295	$600
Nursery	Plano	$295	$450
Nursery	Carrollton	$295	$599
Nursery	Southlake	$295	$500
Nursery	Coppell	$295	$649
Nursery	Roanoke	$295	$415

COMPARING PRICES	#1	#2	#3	#4
Price of Tree	$250	$325	$399	$460
Width of Trunk	2.5"	3.0"	3.5"	4.0"
Price Per Inch	$100/in	$108/in	$115/in	$115/in
Best value is lowest price per inch. Most tree farms charge more per inch as a tree trunk size increases because the task is more risky as the weight and tree size increase. Therefore, to compare prices fairly, you should compare similar size trunks.	BEST VALUE